The Business of Fitness continuing education course is designed to further the knowledge of all fitness professionals with an emphasis on getting started in the "business of fitness". Its sole purpose is to further your professional education. This is not a certification course. It is an educational program to be used by all fitness professionals striving to raise their level of professionalism.

This continuing education program will provide information needed to work in the corporate gym setting, start your own business, and make a successful transition from one to the other. The focus of this course it on learning how to effectively sell yourself and your services.

You may be the world's greatest personal trainer, but without knowing and understanding the "business of fitness" your career may never get off the ground. Being able to sell yourself and your services effectivlely is crucial to your success. In the "Business of Fitness" DVD you will learn from the experience of IFPA President Jim Bell as he shares tried and true techniques for success.

The "Business of Fitness : Getting Started" is the first installment of a three part series. Check out the second installment "The Business of Fitness: Marketing, and the final installment "The Business of Fitness: Sales!

1. Understand that receiving your IFPA Certified Personal Trainer Diploma does not come with a “Book of Clients!” You are going to have to earn those by yourself.
2. Understand that success in your personal training career requires you to increase your knowledge, skills and abilities in business, specifically: “the Business of Fitness.”
3. Learn the rudimentary requirements to building a successful Personal Fitness Trainer career and business.
4. Understand your lawful requirements as a Personal Fitness Trainer.
5. Understand your financial requirements as a Personal Fitness Trainer.

1. Understand the Business of Fitness.
2. Understand how to manage your Personal Fitness Training business.
3. Understand taxation of your Personal Fitness Training business.
4. Understand legal issues of your Personal Fitness Training business.
5. Understand financial issues of your Personal Fitness Training business.

1. Improve your knowledge, skills and abilities of building a successful Personal Fitness Training career.
2. Improve your knowledge, skills and abilities of building a successful Personal Fitness Training business.
3. Understand the legal issues of building a Personal Fitness Training business.
4. Understand the financial issues of building a Personal Fitness Training business.
5. Understand the management issues of building a Personal Fitness Training business.

This continuing education program will provide information needed to work in the corporate gym setting, start your own business, and make a successful transition from one to the other.

Includes: 

• Instructional DVD
• Course Outline
• 40 question multiple-choice Continuing Education Exam.